Although different for each client, generally, my services tend to fall into ‘packages’ (note that costs may vary depending on level of work):
Bronze
Strategy
- Strategy – Complete, actionable strategy document in your preferred format, based on your business objectives.
- Implementing the strategy – Educating the relevant team members through the strategy, ad hoc email and phone support.
Silver
Strategy & Management
- Strategy – Complete, actionable strategy document in your preferred format, based on your business objectives.
- Implementing the strategy – Educating the relevant team members through the strategy, ad hoc email and phone support.
- Advice on paid social advertising – recommendations on how to make paid social work for you, including channel, format and audience recommendations.
- Social media management – includes content calendar creation, copywriting, using existing assets or briefing your designers, scheduling all content.
Gold
Strategy, Management & Paid Social
- Strategy – Complete, actionable strategy document in your preferred format, based on your business objectives.
- Implementing the strategy – Educating the relevant team members through the strategy, ad hoc email and phone support.
- Social media management – includes content calendar creation, copywriting, using existing assets or briefing your designers, scheduling all content.
- Paid social strategy – ‘Always On’ strategy with audience, budget and targeting recommendations
- Running of paid social ads – complete set up of all ads, including creative briefing, daily optimisations, weekly and monthly reports with recommendations